Kia Hub

Kia and VICE collaborated to create a responsive web experience. I led the design for the Kia site, managing the process from concept to launch. I partnered with the strategy and sales teams; I established the creative direction, user experience, and visual aesthetic to align with the campaign’s goals. I designed intuitive and visually cohesive interfaces using Figma that reinforced brand consistency and functionality. After client approval, I transitioned the design to Webflow, where I developed and refined the site. Throughout the campaign, I worked closely with stakeholders, developers, and content strategists to enhance the design, resolve technical challenges, and optimize performance after launch.